Coop Instore Radio
Instore radio allows you to reach consumers directly at the point of purchase and benefit from a particularly high reach - the ideal complement to your radio campaign. Find out more about our exclusive Coop Instore Radio offer and play your audio spot in several hundred sales outlets and department stores throughout Switzerland.
Added value
- Ideal advertising environment directly at the POS
- Increased volume at advertising islands for optimal attention
- High reach of up to 83%*
- Ideal complement to the classic radio campaign
Basic rates and benefits
| Filialen | A* | B* | MS* | Total Filialen | Coop City | Gesamt |
|---|---|---|---|---|---|---|
| Anzahl D-CH | 485 | 167 | 23 | 675 | 35 | 710 |
| Anzahl W-CH | 138 | 46 | 10 | 194 | 15 | 209 |
| Anzahl I-CH | 38 | 10 | 2 | 50 | 2 | 52 |
| Anzahl Total | 661 | 223 | 35 | 919 | 52 | 971 |
| Pro Woche und Filiale | ||||||
| Preis 20" | CHF 25 | CHF 50 | CHF 75 | CHF 35* | CHF 75 | CHF 60* |
| ø Bruttokontakte | 4'077 | 5'452 | 13'075 | 5'264 | 19'139 | 3'448 |