Digital Audio Study 2023

Swiss Radioworld has analysed the use of digital audio in general and the effectiveness of audio advertising based on a real campaign.

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Game on!

Swiss Radioworld cooperates with Audiomob and brings in-game audio advertising to Switzerland. Reach gamers on their smartphones with your audio ads - during the game and without interruption!

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Audio goes creative

Swiss Radioworld and Publicis Media realise a creative audio campaign on Spotify for Cantadou. The product line and its own playlist are promoted cross-media. 

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Current articles on the topic of audio

Are you interested in audio? Then stay up to date with our audio articles.

Goldbach launches regional digital audio advertising

For regional advertising companies, new opportunities are opening up for advertising on web radios and music streaming platforms.

Swiss Radioworld publishes digital audio study 2023

Following the radio impact study published in 2022, the latest study results confirm the versatility and attractiveness of digital audio as an advertising medium.

Digital Audio Study 2023

The latest study results from Swiss Radioworld confirm the versatility and attractiveness of digital audio as an advertising medium.

Game on! Swiss Radioworld brings in-game audio advertising to Switzerland

The new cooperation between SRW and Audiomob offers advertisers in Switzerland the opportunity to reach mobile gamers with In-Game Audio Advertising without interrupting gameplay.

thAD easy #4: Advertising with podcasts

Our Digital Audio Specialist, Steve Krebser, explains how to advertise with pre-roll ads in the podcast environment in the fourth episode of thAD easy.

Radio advertising works! Swiss Radioworld publishes current advertising effectiveness study

The latest study results prove the attractiveness of radio as an advertising medium. The specific example of the radio campaign for financial services provider Yuh also shows an activating effect.