Content topic Finances
Numerous fintech companies and financial service providers are trying to attract the attention of the younger target group with their financial apps and are striving to win them as customers and retain them as early as possible for their brand and their extensive app services.
The GenZ target group, consisting of men and women from all social classes, is reached through our broad media mix and emotionally appealing content on all channels.
By using new digital media and incorporating influencer marketing, we can increase interaction with our target group and arouse their interest in our format and the brand.
It is important that the content is created by the target group itself in order to achieve an authentic and credible perception.
Influencers help with the implementation, pick up on topics in their feeds and place the messages with their young community.
Contact us if you have any questions
If you have any questions or require further information on the content topic of finance, please do not hesitate to contact us.
Aims
- Guaranteed visits | Contacts
- 70% in the core target group according to customer briefing
- Entertaining and relevant content from professional creators
- Emotional positioning of brands through strong storytelling
- Number of interactions with the content
- Guaranteed achievement of desired KPIs and measurable successes
- Strategic interaction of social media, influencer marketing and digital media from a single source
- Dwell time over one minute
- approx. 15,000 visits per story