Cookie alternative data onboarding

New targeting solutions have been the subject of lively discussion, and not just since the debate surrounding the abolition of third-party cookies. One promising alternative is data onboarding. We have summarised the most important aspects for you.

Learn more
Advertising in the gaming universe

The gaming ads are here! Reach the game-savvy target group now with in-game advertising without interrupting the game and ads in the right environments.

Discover now!
Joyn is coming to Switzerland!

New high-quality advertising environmentGoldbach Audience and Goldbach Media market the new streaming platform Joyn in Switzerland.

learn more
Advanced TV Study 2024

This year, we have compiled the results of the study in detail for you in a white paper. Order now and receive all the latest news on Advanced TV.

To the Advanced TV study
OneID

OneID enables the targeted addressing of over 3 million users on high-quality advertising inventory from leading premium publishers in Switzerland.

WEMF PAC certified
Online Brands Offers Information Networks Environments Data Targeting Programmatic Contact News & Insights

Our targeting offer at a glance

Place your online advertising in the right environment and context - exactly where the user is.

tablet (4 von 10).jpg

Audience Targeting

With our carefully curated audiences, you'll always reach your desired audience.

Read more
tablet (3 von 10).jpg

Data Onboarding

Use the full potential of your own data to reach the appropriate users in our network

Read more
tablet (8).jpg

Geo/GPS Targeting

Reach your target audience with our live location targeting

Read more
tablet (10 von 10).jpg

Contextual Targeting

Place your online advertising in the appropriate editorial environment and context

Read more
handy (1).jpg

Weather targeting

Whether rain, snow, storm or sun, with our weather targeting your ad will always match the current weather situation.

Read more

OneID - The responsible advertising ID for Switzerland 

OneID enables the targeted addressing of over 3 million users on high-quality advertising inventory from leading premium publishers in Switzerland, without overlaps. It always ensures that modern data protection standards are adhered to and that users retain full control over their data.

More information about OneID

GOLDBACH ONLINE TARGETING IS NOW WEMF CERTIFIED

In order to guarantee our customers the greatest possible transparency with regard to the quality of the targeting for their online campaigns, we had our prediction models certified by the WEMF.

As part of the Better Prediction Initiative (BPI), we conducted the Prediction Accuracy Check (PAC) together with WEMF. 

Click on this link to find out all about the results of the PAC, about the certificate and what advantages it offers for your online campaign.

To the WEMF PAC certificate
BPI_Label.png
PAC_Label.png

Your advantages with our first-hand data

  • High data quality
  • a premium environment
  • High range
  • less wastage
  • best performance