Kingfluencers & Goldbach: "Also ideal for companies that are not very experienced in social media"
Mirjana Elmer, our expert at Goldbach Manufaktur, on the new advertising solutions from the partnership with the influencer marketing agency Kingfluencers.
Goldbach now offers advertising in the form of a social media story
With the Story Ad, you place advertising in the form of a social media story and generate attention and engagement for your brand.
11.01.2024
Knowledge
Opinions
Studies & Analyses
Online
"THIS CERTIFICATION IS RELEVANT FOR THE ENTIRE INDUSTRY"
Thomas Plattner from Goldbach talks to Dr. Marc Sele from WEMF about the Better Prediction Initiative (BPI) and the first product to emerge from it, the Prediction Accuracy Check (PAC).
23.11.2023
Audio
Online
Studies & Analyses
Press
Swiss Radioworld publishes digital audio study 2023
Following the radio impact study published in 2022, the latest study results confirm the versatility and attractiveness of digital audio as an advertising medium.
Video inventories of Goldbach Audience and 20 Minuten the first to be certified with new digital ad trust label
With the Digital Ad Trust certificate, Goldbach's video inventory meets quality requirements in the areas of Brand Safety, AdFraud, Visibility and User Experience.
Goldbach validates first-party data using panel data from intervista AG
Tested and found to be good: The advertising marketer Goldbach subjected its online targeting offering to a validation in May.