Cookie alternative data onboarding

New targeting solutions have been the subject of lively discussion, and not just since the debate surrounding the abolition of third-party cookies. One promising alternative is data onboarding. We have summarised the most important aspects for you.

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Advertising in the gaming universe

The gaming ads are here! Reach the game-savvy target group now with in-game advertising without interrupting the game and ads in the right environments.

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Joyn is coming to Switzerland!

New high-quality advertising environmentGoldbach Audience and Goldbach Media market the new streaming platform Joyn in Switzerland.

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Advanced TV Study 2024

This year, we have compiled the results of the study in detail for you in a white paper. Order now and receive all the latest news on Advanced TV.

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OneID

OneID enables the targeted addressing of over 3 million users on high-quality advertising inventory from leading premium publishers in Switzerland.

WEMF PAC certified

Current articles on the topic of online

Are you interested in online advertising? Then stay up to date with our articles on online advertising.

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“There’s no real relationship to the customer if you rely on third-party cookies”

Since fall 2022, Goldbach has been offering cookie-free targeting solutions in cooperation with tech company Decentriq. We asked the experts on both sides a few questions on the topic.

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Goldbach presents innovative brand performance advertising solutions

Goldbach Group AG subsidiary Goldbach Manufaktur AG announces its latest brandformance advertising solutions - Brandformance Display and Video.

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Data onboarding - Everything you need to know about the cookie alternative

New targeting solutions have been the subject of lively discussion, and not just since the debate surrounding the abolition of third-party cookies. Data onboarding is seen as a promising alternative.

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Gaming ads are here

The new advertising solution enables the embedding of video and display ads within video games and in game-related advertising environments.

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Goldbach launches regional digital audio advertising

For regional advertising companies, new opportunities are opening up for advertising on web radios and music streaming platforms.

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Goldbach markets the new streaming platform Joyn in Switzerland

The streaming platform Joyn will also be available to the Swiss public free of charge from June 2024. Goldbach Audience and Goldbach Media are marketing the platform exclusively.