AB3 - la télé puissance 3
The Belgian TV channel AB3 (then known as YTV, Young TV) was launched in 2001 and belongs to Groupe Mediawan. During the day, AB3 offers a diverse and varied program. This consists of more than 500 movies per year, cult series like "Desperate Housewives", exciting magazines as well as entertainment and talk shows.
General information
| Group of channels | Groupe Mediawan |
| Average age | 52 |
| Core target group | Women 15-39 |
| Pricing target group | People 15-49 |
| Proportion of HH running people | 69% |
Core competencies
- Exciting US series
- The channel for women who like to store
- Entertaining docu-series and reportage
- Belgian advertising law - liberal guidelines: Alcohol advertising is allowed and no translations required
Top10 Broadcasts
People 15-49
| Format | Rt-T | MS-% | Aff (Rt) |
|---|---|---|---|
| Batman, le défi | 16.070 | 12.2 | 187 |
| Le jour d'après | 11.522 | 12.2 | 100 |
| Une journée en enfer | 9.435 | 7.4 | 139 |
| Reporters AB3 - Grands départs! Dans les coulisses d'une aire d'autoroute | 9.079 | 8.4 | 154 |
| Le jour où la Terre s'arrêta | 8.723 | 5.6 | 167 |
| Percy Jackson: le voleur de foudre | 8.574 | 5.9 | 136 |
| Maman, j'ai encore raté l'avion | 7.727 | 5.4 | 120 |
| The Dark Knight Rises | 7.203 | 4.9 | 126 |
| L'âge de glace | 6.786 | 5.8 | 157 |
| Armageddon | 6.473 | 6.9 | 127 |