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SAT.1 GOLD - für alle, die mit dem Herzen sehen


SAT.1 GOLD is the trusted home for modern women over 40. A reliable partner for this growing, well-off target group. The content reflects viewers' needs: to live in the here and now, to be touched in the heart, and to be reminded of golden TV moments. SAT.1 GOLD creates a relaxed, feel-good atmosphere in which advertising messages can be absorbed particularly well.

General information

Group of ChannelsSeven.One Entertainment Group
Average age61
Core target groupWomen 40-64 years
Princing target group15-49 years
Proportion of persons HHF82%

Core competencies

  • Service formats
  • High quality US cult series
  • German favorite series
  • In-house productions