TV24 - strong sport
TV24’s broad entertainment schedule is aimed at the target group of 15 to 49-year-olds. In addition to top-class free-TV premieres of US blockbusters, TV24 broadcasts a great deal of premieres of popular TV series. Live big sports events from tennis to football, handball and ice hockey complete the schedule. With “Ninja Warrior Switzerland”, TV24 launched its first major in-house production in 2018. A year later, TV24 brought the globally popular TV format “Die Höhle der Löwen” to Switzerland for the first time and then also the successful format “Sing meinen Song – das Schweizer Tauschkonzert”. Both formats can now be watched on 3+.
General information
| Group of channels | CH Media TV |
| Average age | 57 |
| Core target group | People 20-49 |
| Pricing target group | People 15-49 |
| Proportion of HH running people | 57% |
Core competencies
- Swiss in-house productions such as Sing mein Song
- US series and top-class feature films
- Live sports broadcasts (football, ice hockey, handball, etc.)
- Real-life formats like Timber Kings
TOP10 BROADCASTS
People 15-49
| Format | Rt-T | MS-% | Aff (Rt) |
|---|---|---|---|
| Eishockey: National League 22/23 FACE OFF! - Playoff-Finale | 33.992 | 7.1 | 136 |
| Fussball: UEFA Europa Conference League 2022/23 - Play-Off | 33.591 | 11.0 | 215 |
| Fussball: UEFA Europa Conference League 2022/23 - Achtelfinale | 32.907 | 13.0 | 208 |
| Fussball: Europa (Conference) League 2022/23, ASAT | 28.805 | 8.2 | 215 |
| Storage Wars - Geschäfte in Kanada | 25.566 | 16.3 | 219 |
| Storage Wars - Die Geschäftemacher | 21.508 | 12.4 | 215 |
| Naked Survival - Ausgezogen in die Wildnis | 19.784 | 5.1 | 210 |
| Der Geiger - Boss of Big Blocks | 16.652 | 4.8 | 202 |
| Dr. Pimple Popper | 16.390 | 15.5 | 218 |
| Steel Buddies - Stahlharte Geschäfte | 16.334 | 19.7 | 212 |