OneDSP - the highest quality websites in one booking platform The Swiss media companies TX Group, Ringier, NZZ and CH Media have discontinued the project of a joint login (OneLog). But where one door closes, another opens: The alliance is now fully focused on building an independent, Data protection-compliant [...]
Economy & Finance environment Reach your Target group in the Economy & Finance environment with maximum precision Reach Target groups interested in business and finance exactly where they inform themselves, analyze, and actively make decisions. Our Economy [...]
Dynamic Head The Dynamic Head is an innovative Advertising Format that unfolds its effect through the intelligent interaction of two components: A present background element (image or animation) permanently anchors your brand message in the visible area of the users. A dynamic resize element (image, Video, or [...]
Goldbach is conducting the annual study on the use of the Goldbach Video Network (GVN) for the eighth time. Over 1300 people across Switzerland were surveyed on their use of various video platforms. Küsnacht, September 3, 2024 – 97% of respondents between the ages of 15 and 49 are [...]
The eighth implementation of the study on the usage data of various video sites also shows why the Goldbach Video Network (GVN) is an extremely effective advertising channel. Here are the most important points of the study summarized. Main findings As in the previous year, the GVN recorded the [...]
«Good stories sell better» Tom Lou Krummenacher and Cian Via talk about impactful content, the newly founded content department at Goldbach, and why a social post is sometimes not enough. Tom Lou, Cian, you are part of the newly founded "Goldbach Commercial Content" department. For those who have never [...]
For the seventh time, we are pleased to present the study on the usage data of our Video Networks. In the representative study conducted as an online survey together with Dentsu Aegis, 1420 people in German- and French-speaking Switzerland between the ages of 15 and 64 were surveyed. The [...]
