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News & Insights

Good to have you here! In our news section, you will find the latest news and in-depth information on topics that concern our industry. And of course you can also find out the most important news from the Goldbach world here.

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26.02.2025
  • Studies & Analyses
  • TV
  • Linear TV
  • Replay Ads
Goldbach Media Study: Back is the future - how TSV completes the TV moment

In addition to the use, perception and acceptance of video channels, the current study by Goldbach Media shows what constitutes the special T(S)V moment.

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10.12.2024
  • Press
  • Digital Audio
Swiss Radioworld expands its podcast network with the Seven.One portfolio

Swiss Radioworld is adding Seven.One's podcast offering to its own portfolio. At the same time, the pre-roll inventory is offered at a lower CPM.

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11.11.2024
  • Press
Austrian Goldbach subsidiary 2025 with new owner

Goldbach Group AG sells Goldbach Austria GmbH to Dutch advertising and entertainment platform Azerion.

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07.11.2024
  • Press
Goldbach restructures digital division

The newly established Goldbach Digital division comprises Goldbach Audience, Goldbach Manufaktur, Goldbach Regional and Swiss Radioworld.

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05.11.2024
  • Audio
  • Studies
  • Digital Audio
  • Radio
Incremental advertising impact: How digital audio enhances radio

In order to deepen our findings on the effects of audio advertising, we analyzed various campaigns in our Swiss Ad Impact study.

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31.10.2024
  • Press
  • Studies & Analyses
Successful start for Swiss Ad Impact: first advertising impact benchmarks available

With Swiss Ad Impact, Goldbach can now provide advertisers with industry benchmarks on advertising impact.

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