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Media data ProSieben

You would like to book advertising on ProSieben? Here you'll find all the information you need about the channel. Filter by your desired time slots and get an overview of pricing and the ad block aggregation scheme.

Audience structure ProSieben

Who do you want to reach with your advertising message? Here you can see which viewers can be found on ProSieben.

Age structure
  • 3-14y.
  • 15-29y.
  • 30-39y.
  • 40-49y.
  • 50-59y.
  • 60-69y.
  • P70+
Gender breakdown
  • Men
  • Women
Monthly HH income
  • < 4'500 CHF
  • 4'500 - 5'999 CHF
  • 6'000 - 8'999 CHF
  • 9'000 - 11'999 CHF
  • 12'000+ CHF
  • Not specified

Source: Mediapulse TV Data (Instar Analytics), GS, various target groups incl. guests, ProSieben_CH, 2023, Mon-Sun 24h, people 3+: age structure and gender distribution, TG-share-% (Rt), monthly gross HH income, all platforms, overnight +7.

Timelines ProSieben

Filter by time slot or target group and view the respective audience figures (Rt-T) and market shares of ProSieben.

Source: Mediapulse TV Data (Instar Analytics), GS, various target groups incl. guests, ProSieben_CH, 2023, Mon-Sun various time slots, all platforms, overnight +7.

Pricing ProSieben

The following table shows the prices for your advertising on ProSieben per month.

Source: Pricing at individual block level 2024: EvoAd, people 15-49, 24h, as of 05.10.2023.

Ad break aggregation scheme ProSieben 

For various stations - including ProSieben - we offer aggregated ad blocks for booking. The TV spot is broadcast automatically with the cumulated media performance of several ad breaks. You benefit from simplified planning and greater planning security.

Fictitious example

Pre- / post-split father/son structure analogous to commercial block aggregation - father plan time +/- 1 minute.