TV25 - the women's channel
TV25 is the first Swiss women’s channel and offers the best entertainment for female audiences aged 20 to 49. In addition to the most popular series and feature films loved by women, the schedule also includes exciting documentaries from Europe and around the world
General information
| Group of channels | CH Media TV |
| Average age | 59 |
| Core target group | Women 30-59 |
| Pricing target group | People 15-49 |
| Proportion of HH running people | 65% |
Core competencies
- Feature films with affinity for women
- US series such as CSI: Miami or American Housewife
- Repeats of Swiss in-house productions
- Real-life formats like Dr. Pimple Popper
TOP10 BROADCASTS
People 15-49
| Format | Rt-T | MS-% | Aff (Rt) |
|---|---|---|---|
| Die Simpsons | 30.724 | 10.7 | 207 |
| Criminal Minds | 15.797 | 4.5 | 178 |
| Save the Last Dance 2 | 14.468 | 3.3 | 172 |
| The Big Bang Theory | 14.412 | 3.0 | 186 |
| Der Wixxer | 12.481 | 5.8 | 178 |
| Bull | 11.168 | 2.3 | 183 |
| Rizzoli & Isles | 10.582 | 2.6 | 103 |
| Two and a Half Men - Mein cooler Onkel Charlie | 10.519 | 4.5 | 129 |
| Leben im Blockhaus | 10.329 | 3.8 | 161 |
| House Hunters | 9.951 | 3.6 | 143 |