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ProSieben Maxx - Follow your instinct
ProSieben MAXX offers a television program for men who know what they want: plenty of live ice hockey and basketball during the regular seasons of the NHL and NBA, additional live broadcasts of international sports such as rugby, beach volleyball, sports entertainment with popular WWE formats like "RAW" and "Smackdown." It also includes captivating documentaries, eSports, and Japanese anime series and films in their German premieres.
General information
| Group of channels | Seven.One Entertainment Group |
| Average age | 48 |
| Core target group | Men 15-39 |
| Pricing target group | People 15-49 |
| Proportion of HH running people | 60% |
Core competencies
- Factual Entertainment
- Day Time Anime Content
- US Fiction Series
- Sports Entertainment
TOP10 BROADCASTS
People 15-49
| Format | Rt-T | MS-% | Aff (Rt) |
|---|---|---|---|
| Two and a Half Men - Mein cooler Onkel Charlie | 24.266 | 7.7 | 187 |
| Die Simpsons | 24.110 | 7.6 | 214 |
| Family Guy | 23.069 | 9.1 | 210 |
| Dragon Ball Z Kai | 21.143 | 14.1 | 221 |
| Inside Star Trek - Hinter den Kulissen des Enterprise-Universums | 20.183 | 18.6 | 217 |
| 24 Stunden in Teufels Küche - Undercover mit Gordon Ramsay | 18.297 | 11.1 | 212 |
| Futurama | 16.497 | 10.8 | 222 |
| ran NBA Live | 16.138 | 31.9 | 216 |
| Shipping Wars - Die Transporter | 15.882 | 10.4 | 196 |
| jump ran: das NBA-Magazin | 15.578 | 28.7 | 218 |