Goldbach Publishing markets the new weekly newspaper Riviera Chablais

With a circulation of 87,000 copies, the very first edition of the regional weekly newspaper Riviera Chablais, votre région will be published tomorrow. The newspaper is aimed at residents in Vaud and Valais, from Vevey to Monthey. Each region has its own edition, one for the Riviera and one for the Chablais region. The weekly newspaper is published once a month in large circulation and distributed free of charge to all households.

Riviera Chablais closes a gap in the region's media market after the newspaper Le Régional was discontinued in 2020. The aim of the new publication is to carry local and regional news, but also news that goes beyond this. Riviera Chablais is a platform for municipalities, associations, institutions and companies.

For advertisers active in the region, it offers an ideal new platform to get in touch with their target audience. Initially a print-only format, the medium's goal is to appear online in the near future.

This new publication expands Goldbach's portfolio in French-speaking Switzerland and ideally complements the other French-speaking titles already available to Goldbach's customers.

Thierry Furrer, Managing Director Goldbach Publishing: "Riviera Chablais is an excellent addition to our existing portfolio in Western Switzerland, as we can now offer our national and regional customers attractive and high-performance offerings from Morges in Vaud to Monthey in the canton of Valais."

Armando Prizzi, founder and director of Riviera Chablais SA is pleased about the partnership: "I chose Goldbach because they already have experience with the Journal de Morges and 24 heures. The exchange with the management is easy, our idea of sales coincides. The enthusiasm of the sales team was palpable from the start and I look forward to a successful collaboration."