Goldbach Einfach Erklärt #4

With our "Simply Explained" video series, we have set out to regularly address hot topics and explain them simply, briefly and succinctly. After a 3-part series on Advanced TV, this time Paul Adamelis, Key Account Manager Programmatic at Goldbach, tells us how Programmatic has found its way into the digital-out-of-home sector and what changes are taking place here.