Goldbach expands its portfolio and markets TOP media
Since May 2023, advertisers at Goldbach have also been able to access the advertising inventory of the media house TOP-Medien. Goldbach Publishing now also markets RADIO TOP, TELE TOP and TOP ONLINE.
Zurich, May 9, 2023 - Goldbach Publishing is expanding its advertising offering and adding TOP-Medien to its portfolio. Advertisers can thus access the advertising inventory of RADIO TOP, TELE TOP and TOP ONLINE and reach a target group of around 101,000 radio listeners and 50,400 TV viewers per day. The website, on the other hand, achieves a reach of 555,000 visits per month.
Thierry Furrer, Managing Director of Goldbach Publishing, on the new partnership: "The cooperation with TOP-Medien enables our SME to play out their advertising messages not only online, but also on radio and TV. The advertising inventory is the perfect complement to our existing portfolio and perfectly rounds off our 360° marketing strategy."
Commenting on the new marketing mandate, Philippe Pfiffner, Managing Director of TOP-Medien, says: "As a strong player in the electronic media sector, we are delighted to be able to serve an even larger customer segment together with Goldbach Publishing. For us as a regional media company, Goldbach Publishing is exactly the right partner to drive our strategy and grow further in our market."
TOP-Medien provides a comprehensive public service on topics from politics, business, society, culture and sports with a focus on the regions of Winterthur, Zurich, Thurgau, Schaffhausen and St.Gallen.