Advanced TV as an advertising medium - what the experts say
The "Tag der Online-Werbung 2023" was all about Advanced TV and the advertising opportunities that CTV, Smart TV, VOD and the like bring with them. We asked the speaker about it.
"There are already many streaming services, but none with Swiss entertainment content"
Switzerland has been one streaming service richer since November 2021. What distinguishes oneplus from the well-known providers? We asked Roger Elsener, CH Media.