About the Author: Goldbach

At Radio Night, numerous agency representatives, advertisers and broadcasters celebrated the high-reach and popular medium.

Expanding the audio network to include Energy's Digital Audio inventory provides advertisers with additional reach opportunities.

Since the SRG's FM switch-off at the end of 2024, private Radio stations have recorded significant gains in reach.

Goldbach Digital launches the new «Goldbach Commercial Content» department. A unit for innovative and holistic communication solutions.

Goldbach Audio includes the podcast offering from Seven.One in its portfolio. At the same time, the pre-roll inventory is offered at a more favorable CPM.

The newly founded Goldbach Digital division comprises Goldbach Audience, Goldbach Manufaktur, Goldbach Regional and Swiss Radioworld.

At Radio Night, numerous agency representatives, advertisers and broadcasters celebrated the high-reach and popular medium.

Advertisers in Switzerland now have the opportunity to reach gamers on their mobile phones with Audio Ads for the first time.

Goldbach Audio is launching a campaign with other industry representatives to showcase the advantages of radio advertising as an attractive sales promotion tool.